AT&T Networking Leaders Brochure

AT&T's Networking Leaders Program was a marketing and public relations initiative designed to showcase business networking success stories. The program featured companies and executives, with AT&T's marketing communications and PR teams helping craft their stories and secure placements in trade publications and business media, generating valuable market exposure for participants.

To promote the program and drive enrollment, AT&T needed marketing materials that clearly communicated the benefits and elevated the program's prestige.

Program Brochure

I designed a tri-fold brochure explaining the Networking Leaders Program and its benefits to potential participants. The piece needed to communicate both the strategic value (media placement, brand visibility) and the credibility AT&T brought as a facilitator—positioning enrollment as an exclusive opportunity rather than just another marketing program.

Event Marketing

I also designed promotional flyers for regional Networking Leaders events held throughout central Florida. These high-profile networking gatherings required materials that matched the prestige of the venues and attracted busy executives.